Enhancing Canada’s Beef Exports and Competitiveness in the Global Market

This study aims to provide a policy brief on Canada’s beef and cattle production and exports, and international market access and conditions. 

Trade barriers are identified and evaluated, and the implications of non-tariff measures (NTMs) are examined. These include, for example, the ban imposed by the European Union and the United Kingdom on the importation of peroxyacetic acid (PAA)-treated and hormone-treated beef, and the United States’ political/legislative attempts to invoke the mandatory country-of-origin labelling (CoOL) standard for Canada’s beef exports.

This study also discusses the benefits and limitations of preferential trade agreements (PTAs) for Canada’s beef exports, such as the Canada-U.S.-Mexico Agreement (CUSMA); the Canada-EU Comprehensive Economic and Trade Agreement (CETA); and the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP). The study concludes by exploring the opportunities to increase Canada’s beef exports and competitiveness in international markets.


By Pascal L. Ghazalian

Published August 2024.